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Translators Are Finally Getting Their Names on the Cover

A quiet campaign has changed how international fiction is sold, and sales appear to be following.

2 min read

Rows of colorful books neatly arranged on shelves

For decades the people who carried novels between languages were credited in tiny type on the copyright page. This year, several major imprints moved those names to the front.

The sentence as a place to live

Publishers will tell you that autumn is the serious season, when the heavy hardbacks arrive and the reviewers sharpen their adjectives. Readers have never paid much attention. They carry what they love onto trains and into waiting rooms, and they recommend it to anyone who stands still long enough.

Every reader of a translated book has been reading two writers all along.

What the prize lists miss

What makes this book worth the time is not its plot, which could be summarised on a bus ticket, but its patience. Chapters end a little earlier than you expect. People leave rooms without explaining themselves. You find yourself reading more slowly as you go, which is the highest compliment a novel can receive.

A shelf worth rearranging

Independent booksellers report that handwritten shelf notes now outperform almost every form of paid promotion. It is a small and cheering fact: in a year of algorithmic everything, the most persuasive recommendation is still a stranger with a biro and an opinion.

There are flaws, and they are honest ones. The middle section sags under one subplot too many, and the ending arrives with a neatness the rest of the book has spent three hundred pages resisting. Forgive it. Very few writers working today are this interested in how people actually behave.

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